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County of Los Angeles
Department of Consumer Affairs
New Consumer Laws 2009

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SWEEPSTAKES COMPANIES – STATEMENTS MUST BE TRUTHFUL

SB 1400, Business & Professions Code 17539.15

This new law prohibits sweepstakes companies from making the following claims, unless they are true:

  1. A person has been specially selected,
  2. The person receiving the solicitation has received special treatment,
  3. The person is being notified a second or final time of the opportunity to receive or compete for a prize, or
  4. A document is authorized, issued, or approved by an official body.

This law also requires sweepstakes offers to disclose the date the final winner will be determined, and prohibits sweepstakes sponsors from charging a fee as a condition to obtain a cash prize or information about a prize.

May be reprinted for non-commercial use if a credit line is included acknowledging the County of Los Angeles Department of Consumer Affairs.

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For more information:
County of Los Angeles Department of Consumer Affairs
B-96 Kenneth Hahn Hall of Administration
500 W. Temple Street * Los Angeles, CA 90012-2706
Telephone (800) 593-8222 (within the County) * (213) 974-1452
Web site: dca.lacounty.gov